Discover how insurance publications by The Academy will change the way you do business!
For identifying current trends and getting straight-up information to help meet the challenges of the insurance industry, Academy publications are just the resource you’ve been searching for.
The Academy features books about improving the agency’s sales and marketing efforts, streamlining performance, managing growth, and enhancing service. You’ll also find practical publications about exposures, exclusions, and coverages that belong on the shelves of every practicing insurance professional.
To purchase any of these publications click on thumbnail of the book or click “Read More”. You will then be transferred to a purchasing page.
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Agency Fee-Based Services: How to Provide Insurance and Risk Management Services Readers can learn from the interview stories how agencies are providing services to increase revenues and attract new accounts. This study offers suggestions from an expert panel… |
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CSR Profile: Unique Views of Insurance Customer Service Representatives, Account Managers, and Account Executives The CSR Profile is the insurance industry’s preeminent source for current information on customer service representatives and other service positions.. |
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Dynamics of Selling: Audio Series The Dynamics of Selling Audio Series helps producers to maximize their potential with street-tested sales skills. This audio series is based on the popular three-day Dynamics of Selling program… |
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Dynamics of Selling: The Diagnostic Appointment (DVD) Dynamics of Selling: The Diagnostic Appointment (DVD) was designed to help you implement the training you received while attending the Dynamics of Selling program. The DVD is a great sales-meeting and producer coaching tool… |
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Executive Liability Insurance Executive Liability Insurance is a guidebook that thoroughly explains the exposure and coverage issues. The book is written by Richard (Dick) Clarke, CIC, CPCU, RPLU, a leading expert… |
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Growth & Performance Standards The Growth & Performance Standards study provides benchmarks for comparing independent agency performance. Independent insurance agency owners use the results to compare their agency’s performance against their agency peer group… |
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Property & Casualty Insurance Essentials Property and Casualty Insurance Essentials is a comprehensive guide that teaches the basics of property and casualty insurance. This guide supplies you with basic knowledge, yet it covers a wide breadth of information… |
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Producer Profile: Compensation, Production, and Responsibilities The Producer Profile is based on a survey of over 800 P&C producers from independent insurance agencies to determine how producers are performing with respect to compensation, sales production, responsibilities, qualifications, education, and training… |
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Managing Human Resources in an Insurance Agency This comprehensive book provides the detailed information to help insurance agencies with managing their HR responsibilities. The author, Jon Persky, CIC, CPA, PHR, has drawn upon his years of teaching and consulting… |
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Risk Management Essentials Risk Management Essentials is a comprehensive guide that discusses the basics of risk management. This guide covers a wide breadth of information to form the fundamental understanding of risk management principles and issues… |
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Dynamics Package The Dynamics Package—Save $20 when you buy both! When you need practical sales reinforcement or just need to brush up on what you learned in your Dynamics of Selling course, we have the package for you. This package will help you refresh, review, and reinforce your selling skills… |
Street Smart Selling: Beliefs, Strategies, and Management Ideas of Successful Insurance Professionals Street Smart Selling helps producers improve their sales results with practical sales tips and strategies. The author, Edwin L. Lamont, CIC, CRM, used his years of experience and know-how to produce a book that presents advanced sales topics… |
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Net Income Risk Management: How to Minimize Losses Affecting Revenues and Expenses Net Income Risk Management examines the areas of net income exposures that are difficult to handle. Net income exposures are caused by the loss of use of property or loss of a key employee, and… |
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The Essentials Package The Essentials Series Package—Save $20 when you buy all three! When you need specific and practical information about exposures, exclusions, and coverages, there’s an Academy publication in this series that will give it to you—clearly, definitively, and in the most applicable manner… |
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Fundamentos de la Administración de Riesgos Fundamentos de la Administración de Riesgos es una guía completa que explica los fundamentos de la administración de riesgos. Esta guía cubre una amplia base de información para formar la comprensión fundamental de los principios de la administración de riesgos y sus cuestiones… |
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The Paperless Agency: Transformation through Innovation The Paperless Agency: Transformation through Innovation helps agencies that are just beginning to embrace imaging technology as well as agencies that are more experienced and technology savvy, with a need to fine tune their agency… |
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Maximizing Agency Value II: A Guide for Buying, Selling, and Perpetuating Insurance Agencies Maximizing Agency Value II is a comprehensive book with over 200 pages of analysis plus a number of tables, checklists, questionnaires, worksheets, letters, tax forms, and agreements… |
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Life & Benefits Essentials, 2nd Edition Updated for 2013, Life & Benefits Essentials is a comprehensive guide that teaches the basics of life insurance and benefits. This guide supplies you with basic knowledge, while it covers a wide breadth of information… |
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New! Risk Manager Profile Risk Manager Profile is based on a survey of nearly 500 risk managers and contains 10 interview vignettes of experienced risk management professionals. This new study offers a glimpse into career paths and present responsibilities… [Not included in The Profile Package] |
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Zoom In On Sales: Target Marketing, Prospecting, and Sales Centers Zoom In On Sales focuses in how agencies are using sales centers. Agency sales centers are a way to generate new business sales by having an organized approach to generate leads for the producers… |
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